Aware of the treasure enclosed in the lands of the area, in 1964 Adrio and Arnaldo Pesaresi began their agricultural activity, mostly focusing on the cultivation of fruit plants and vineyards: the Pesaresi Winery was born in this rare landscape, the Conero, which includes part of the coast around Ancona.

Around 20 years ago the business was taken over by Federico and Giovanni Pesaresi. They planted new vineyards and built a more technological wine cellar, still staying loyal to tradition, in which the Nerto, a Rosso Conero DOC, was produced from Montepulciano grapevines, ripened in stainless-steel.

This style of vinification is also used for the vì Rosso Conero and Vulé, two Rosso Conero, the Gustava rosato igt Marche, and two igt soavignon Marche Bagari and La baia.